Amazon's Great Indian Festival Reloaded sale went live at midnight on October 21, stacking percentage discounts with bank offers, exchange bonuses and no-cost EMI across phones, TVs, appliances, fashion and groceries.
Smartphones and accessories get up to 40% off, with offers spanning Samsung, OnePlus, iQOO and Redmi, among other brands. Shoppers using eligible SBI credit and debit cards get an additional discount on top of the listed price. Amazon is also running exchange offers worth up to Rs 44,000 on eligible devices, along with no-cost EMI plans stretching up to nine months.
TVs and projectors see steeper cuts, up to 65% off, covering Samsung, Sony, LG, TCL and Xiaomi. Amazon says 32-inch TVs start at Rs 9,999 during the sale. Buyers can also claim cashback of up to Rs 15,000 on top of bank offers and coupons, and the no-cost EMI window on televisions runs longer than on phones, up to 18 months. Amazon's own Echo smart speakers, Echo displays and Fire TV streaming sticks are discounted too, though the company has not broken out specific prices for those in its announcement.
Outside electronics, Amazon is offering a flat 50% off on select products across Home, Kitchen, Toys and Outdoors. The company claims more than 2 lakh products across those categories are at their lowest prices of the year, though that figure comes from Amazon itself rather than an independent check.
Everyday essentials get up to 70% off, and orders above Rs 2,490 in that category qualify for an extra 10% bank discount, capped at Rs 1,250. Fashion, beauty and Amazon Bazaar are also part of the sale, though Amazon hasn't detailed category-specific discount ranges for those sections beyond the general banner.
For business buyers, Amazon Business is running its own parallel offers, up to 75% off in select categories, bulk purchase discounts of up to 14%, and cashback of up to Rs 9,999 on prepaid orders. Amazon notes that all listed prices across the sale exclude GST, so the final checkout price will run higher than what's shown on product pages.
The sale is live now and will run for an unspecified stretch, with Amazon directing shoppers to its storefront to check eligibility for individual bank and exchange offers, since terms vary by card issuer and product category. As with past festival sales, the heaviest cuts and bank stacking tend to apply on a narrower set of hero listings rather than across the board, so it's worth comparing the final price against the regular MRP before checking out.
DDFiled by The Deals Desk
Price drops and sales on tech worth buying, with the price, the retailer and the time it was reported. Prices move; every deal says when it was seen.
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