Roku has built its first OLED television, and according to a review published by Wired on Tuesday, the Roku Pro Series OLED starts at $1,000 before any discounts. The set was already spotted $300 off during an October Prime Day sale, per the review, bringing it closer to $700 for buyers who caught the deal.
The TV comes in just two sizes, 55 inch and 65 inch, a narrower lineup than rivals offer in the budget OLED tv 65 inch category. Wired's reviewer called it "a very good TV, better than its price tag would suggest," while noting it isn't blazingly bright and makes a few other compromises to hit that price.
What the reviewer saw on screen
Wired tested the set with a mix of streaming and gaming. Watching Solo: A Star Wars Story on Disney+, the reviewer praised the TV's contrast handling in the film's dark opening scenes on Corellia but wished for more visibility during dimmer moments, calling the brightness "suboptimal" even in a dark room. A white-hallway scene from Mythic Quest season 3 fared better, with the reviewer describing sharp contrast between a character's dark shirt and bright walls, though they noted the whites could have been whiter.
Live sports looked sharp on the 120Hz panel, per the review, which covered an MLB broadcast on the Apple TV app and an NFL game on DirecTV. Gaming on an Xbox Series X, including Cuphead and Burnout: Paradise, showed fast response times and no visible blur once the TV's low-latency game mode kicked in automatically.
Ports, Wi-Fi and the remote
The Roku Pro Series OLED packs four HDMI ports on its left edge, including one eARC port for soundbars and two 120Hz ports aimed at gamers running more than one console. It also has a coaxial input, an optical audio input and Ethernet.
One notable step backward: Wired's review says the TV uses Wi-Fi 5 rather than Wi-Fi 6 or a newer standard, calling the choice "a bit disappointing" for a 2026 release, even though the reviewer reported no connection issues during testing.
The remote keeps Roku's familiar purple navigation pad, dedicated playback buttons and a programmable shortcut key, and it's backlit. But Wired flagged that it isn't rechargeable, calling that an odd omission for a TV branded "Pro Series." Voice controls work for basic search and playback inside Roku's own interface, though the review notes they lack the broader assistant features found in Alexa+ or Google Assistant, outside of controlling Roku's own smart home gear.
The software pitch
Wired's reviewer continues to rate Roku's operating system as the most approachable TV interface around, pointing to its large app icons, a new four-column layout option, and extras like the Roku City screensaver and art-style Roku Backdrops. Ads still appear across roughly a third of the home screen and in a menu banner, the review says, though they're mostly for streaming services rather than unrelated products.
The review doesn't specify a firm retail availability date beyond noting the TV is already selling and has already seen a discounted Prime Day price, suggesting it's positioned as an entry point for shoppers comparing an oled tv vs qled purchase this holiday season.
RRFiled by The Reviews Roundup Desk
What the reviews are saying: verdicts on new devices from the outlets that tested them, summarised and credited to each. This desk does not test products itself.
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