The Apple MacBook Neo is on sale in India for Rs 67,990 during Amazon’s Great Indian Festival 2026 — down from its MRP of Rs 79,900. That’s a flat Rs 11,910 discount, with further savings possible via bank offers and trade-ins. It’s the first time Apple’s most affordable laptop has dropped below Rs 68,000 in India, and it arrives with no official Indian launch event or local marketing push, just a quietly listed SKU on Amazon.in, live as of October 14, 2026. The deal is not limited to Prime members, but Prime status unlocks one perk: 5% cashback for Amazon Pay ICICI Bank credit card users (3% for other eligible cards), excluding EMI and Amazon Business orders. SBI credit and debit cardholders get a 10% instant discount capped at Rs 1,250. No EMI required. Trade-in value depends on condition, and Amazon says ‘better condition = better price’. No US or UK pricing appears in the source material. This is an India-only sale detail. The configuration offered is fixed: 13-inch Liquid Retina display, A18 Pro chip, 8GB unified memory, 256GB SSD, and a 1080p FaceTime HD camera. Apple Intelligence features are supported, though the source notes availability varies by language, region, and software version, meaning some AI tools may not yet be live for Indian users. This isn’t a new model launch. It’s a price drop on an existing device. One that sits below the MacBook Air in Apple’s lineup and targets students and casual users who need macOS without the premium. But 8GB/256GB is the only option here, and the A18 Pro is a mobile chip repurposed for light laptop workloads, not the M-series silicon used in every other current MacBook. That matters if you’re comparing it to the M1 MacBook Air (still sold in India at Rs 89,900) or the M3 Air (starting at Rs 1.19 lakh). The MacBook Neo doesn’t replace either. It carves out a lower tier. One Apple hasn’t officially acknowledged in India before now. The sale runs through the Great Indian Festival, which typically lasts 10 days. Amazon hasn’t published an end date, but the festival went live last week, so the window is narrow. If you’re weighing this against a Windows alternative like the ₹64,990 HP Pavilion Aero 13 or the ₹69,990 Lenovo IdeaPad Slim 5, the trade-offs are clear: macOS access and Apple branding versus raw spec density and local service support. No word from Apple on whether this is a flash sale or the start of sustained distribution. For now, it’s online-only, Amazon-exclusive, and priced to move. Not to compete.