The next-generation Apple TV 4K is getting its first price cut since it went on sale, part of a wider wave of Apple discounts spotted by 9to5Toys this week. The streaming box is being bundled with the redesigned 2026 Apple TV Siri Remote at a reduced rate, and separately, shoppers can add the new remote on its own for $59 rather than buying a whole new Apple TV setup, a move 9to5Toys says can save $240 compared with replacing the whole box.
The bigger money is on the Mac side. The M5 Pro MacBook Pro is seeing cuts of up to $600 depending on configuration, which puts real distance between it and the entry-level MacBook Air for buyers weighing whether the Pro's extra power is worth the premium. The M6 Mac mini, Apple's newest desktop chip in its smallest box, is discounted by up to $150.
On the audio side, AirPods Pro 3 are down $50, and AirTag 2 is sitting at what 9to5Toys calls an all-time low price, though the site does not list the exact figure. A current-generation Apple Watch is also listed at $200 on Amazon this week.
HomeView, Apple's newly announced smart home hub, is cheaper to pre-order right now too, though 9to5Toys notes the window for that discount is closing fast. The HomePod mini 2 opened for pre-order this week as well, and Best Buy is running a promotion giving members 2x rewards points on it.
IPhone 18 Pro and iPhone Duo buyers get some attention too. Best Buy is offering competitive monthly financing on a new iPhone Duo and will knock $1,200 off the total with a trade-in of an iPhone 17 Pro or Pro Max, though the exact credit depends on the condition of the traded device. Case makers are moving quickly to cover the new phones: Burton Goods has leather iPhone Duo cases discounted as much as 30% for 9to5 readers, Pitaka's aramid fiber case is half off at Amazon, and Spigen's new Duo cases start at $27 there.
None of these are Apple's own prices. They come from third-party retailers and carriers running limited-time promotions, so the discounts can change or disappear without notice, and trade-in values depend on what Best Buy's assessment of a device turns up in store or online. Anyone comparing the MacBook Pro cut against a MacBook Air purchase should also check whether the sale configuration matches the chip, RAM and storage they actually want, since 9to5Toys's roundup covers specific models rather than the whole lineup.
More deals are expected to roll in as retailers compete for holiday shopping traffic through November, with Black Friday likely to bring sharper cuts on the same hardware.
DDFiled by The Deals Desk
Price drops and sales on tech worth buying, with the price, the retailer and the time it was reported. Prices move; every deal says when it was seen.
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