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iPhone 18 Pro and a MacBook displayed together, representing Apple hardware affected by rising chip prices

Apple's iPhone 18 and MacBook Price Hikes Trace Back to Chip Deals

Apple raised prices across iPhones and MacBooks this year partly because flash memory costs have jumped roughly fivefold since 2023, according to a Wall Street Journal report citing TechInsights data, as AI hyperscalers outbid Apple for supply.

3 hours ago2 min read