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Apple Watch Series 12 models hold Prime Day record low pricing

Post-sale discounts survived on Amazon across multiple configurations, including 46mm cellular variants and Dark Bronze styles, alongside markdowns on Apple computers.

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The Deals Desk · (1 hour ago)

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An Apple Watch Series 12 on a charging stand alongside a Dark Bronze band.
An Apple Watch Series 12 on a charging stand alongside a Dark Bronze band.Photo via 9to5Toys

Amazon did not pull the plug on every promotional listing the moment its Prime Day calendar window closed. Several versions of the Apple Watch Series 12 remained listed at their Prime Day record-low prices on Amazon, according to reporting published by 9to5Toys on Friday afternoon. While widespread discounts on the retailer's tech catalog began disappearing across the storefront, multiple configurations of the new watch held onto the promotional figures that debuted earlier in the week.

The lingering promotions span multiple tiers of the wearable lineup. The outlet reported that several of the most affordable entry-level Series 12 configurations stayed locked at their all-time low price points. Buyers looking for untethered mobile connectivity will also find that the 46mm GPS and cellular variants continued to show matching discount rates. Cellular models generally command higher retail prices from the start, making those sustained cuts particularly relevant for anyone shopping for the larger casing. Band pairings and finishes often dictate which listings survive, and 9to5Toys highlighted the Dark Bronze version of the watch as one of the specific configurations remaining at its sale price.

Seeing markdowns hold steady across the Series 12 catalog this soon after a major shopping event is relatively unusual for brand new Apple hardware. Retailers frequently pull back promotional rates the moment a designated sales window concludes, snapping prices straight back to standard retail stickers. In this instance, inventory earmarked for the Prime Day push appears to have outlasted the formal promotional cutoff. Neither Amazon nor 9to5Toys gave an official end date for these remaining listings, which means pricing could revert to standard numbers at any moment as allocated warehouse units deplete.

The Series 12 was not the only piece of Apple hardware clinging to reduced numbers on the platform. The report pointed out that while discounts on broader Apple gear have started to dissipate, a handful of notable computer and accessory deals carried over into Friday afternoon. Amazon kept the M5 MacBook Air listed with a $200 price cut. The M6 Mac mini also stayed at an all-time low figure, alongside uncommon discounts across the standalone Magic Mouse inventory.

For shoppers who missed the main Prime Day push, this extended window offers an unexpected second chance at record pricing on the Series 12. These post-sale holding periods rarely last through a full weekend, though. Because these listings reflect leftover event allocations rather than a prolonged public campaign, the 46mm cellular models and high-demand finishes like Dark Bronze will probably be the first to sell out or jump back to regular list prices.

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Paid links. As an Amazon Associate, Hitechreports earns from qualifying purchases. Prices change; the story gives the price as reported when it was written.

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Written by the Hitechreports desk from the reporting credited above, with facts attributed to their original publishers. We do not test devices ourselves; anything about performance, battery life or cameras comes from the outlets that did. Prices are as reported at the time of writing. Editorial policy · Report an error

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