The Apple Watch Ultra 4 has received its first substantial discount just weeks after hitting store shelves, with a $99 price cut bringing the flagship smartwatch down to $700.
That mark represents a fresh low for Apple's latest rugged wearable. When CNET reported the deal on Friday morning, the $700 price tag applied specifically to the 49mm black titanium casing paired with a burgundy trail loop. Band combinations regularly see volatile price adjustments across online storefronts, so matching a different band style or casing finish could cost more depending on current stock. Still, shaving nearly a hundred dollars off an Ultra model so soon after release is unusual for Apple's top-tier lineup.
At 49mm, the Ultra 4 maintains the outsized physical footprint of Apple's adventure-oriented watch line. The bulky frame gives the screen plenty of surface area to stay readable when you are checking metrics outdoors on the move. That larger shell also accommodates a bigger battery, which is rated to stretch past two days of standard use from a single charge. That extra endurance matters for camping trips or for logging daily workouts alongside overnight sleep tracking without hunting for a charger.
Inside, the Ultra 4 brings Apple's Siri AI features directly to your wrist. It also incorporates upgraded heart rate sensors engineered to log pulse data at more frequent intervals throughout the day. And because cellular radios come built into every Ultra by default, owners can handle voice calls and messaging without keeping an iPhone in hand.
For shoppers who find $700 steep, the previous-generation Apple Watch Ultra 3 has also dropped in price. CNET reported that the older model was discounted to $649, putting it just $51 below the newer watch. At that $649 mark, buyers can pick between two setups: the black titanium case with a black Alpine loop or the same chassis matched with a black ocean band.
Because the Ultra 3 shares the same 49mm dimensions and delivers a largely similar experience, choosing between the two comes down to whether the newer heart rate hardware and dedicated Siri AI tools justify that extra $51. As with the Ultra 4, pricing across these band and case pairings remains subject to sudden adjustments, so buyers should verify their final cart total before checking out.
DDFiled by The Deals Desk
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